Custom Squarespace Web Design for Small Businesses

For the female founder who already has a brand they love and is ready for a website that finally does it justice.

A tablet and a smartphone resting on a textured white cloth on a wooden surface, with both screens displaying website pages.

A website without a strong strategic foundation is just a pretty page that doesn't convert.

This package is for business owners ready to bring their brand to life online in a thoughtful, strategic way that reflects how real people navigate a site.

I focus on the full experience—how users land, what they feel, where they go next, and what moves them to take action.

A custom Squarespace website designed around your existing brand built with intention, strategy, and a clear understanding of what you're trying to accomplish.

This isn't a template with your colors swapped in. Every page is designed to work together, guide your visitor, and reflect the level of work you're already doing.

This is for you if:

  • You already have a brand and logo suite you love—your website just hasn't caught up

  • You've been DIYing your site and it's starting to show

  • You're embarrassed to send people to your website, even though your work is genuinely great

  • You've grown, gotten better, raised your rates—and your site doesn't reflect any of that

  • You're tired of losing potential clients to competitors whose websites just look more legit

Note: This package is designed for businesses that already have a complete, developed brand and logo suite. If you're starting from scratch or ready to rebrand entirely, the River Birch package might be a better fit.

And you're ready for:

  • A website that actually represents the level you're operating at

  • Showing up online with real confidence

  • A site that guides people in—and gets them to reach out

  • Something you're proud to share, post, and send to every potential client

  • A Squarespace site you can update and manage on your own without touching a line of code

Jackie Burtch in a beige blazer and white pants holding a color swatch fan and a silver laptop, standing in a white room, smiling and balancing on one leg with one foot off the ground.

I've spent a decade in corporate design and marketing, which means I understand how to build something that doesn't just look good, but actually performs. I bring that same strategic foundation to every website I design, without the corporate coldness.

What you'll get is a designer who listens and translates what you're envisioning into something that works even better than you imagined.

Laptop on a beige couch displaying a website for Spiral Path Counseling with a group of smiling people outdoors, surrounded by trees.
A silver laptop on a white metal cart in a room with brick and light-colored fabric curtains.
Tablet displaying a jewelry website called Forever Link with a display of rings and bracelets, placed on a textured surface.

Most designers hand you a finished website and consider it done.

But a great website isn’t just how it looks at launch—it’s how it performs over time, guides action, and continues to represent your business as it grows.

This is built around more than design. It’s strategy, structure, and tools that keep working long after we wrap.

  • A custom 1–6 page Squarespace website designed around your existing brand

  • A website copywriting template so you know exactly what to say on every page

  • Refine the copy so it’s clear, elevated, and easy to understand while keeping your voice and expertise intact

  • SEO essentials including; page titles, meta descriptions, image optimization, header structure, and redirects where needed

  • Recorded training videos so you can make edits and updates on your own—confidently

01

Discovery Call

02

Website Prep Work

03

Strategy Call





04

Full Website Design



05

Launch

Comparison of a pelvic floor therapist website homepage before and after redesign, showing improvements in layout, design, and content.

“My SEO improved and I had ideal clients booking within one month of my website going live. Jackie translated my business into a brand that clearly communicates my impact and purpose.”

— Dr Sam Parkhurst, The Educated Pelvis

Frequently Asked Questions

Do I need a complete brand before we start?

Yes—and that's intentional. A custom website built on a shaky brand foundation won't serve you the way it should. If you don't have a complete brand and logo suite yet, let's talk about the River Birch package, which covers both.

How many pages are included?

The package covers 1–6 pages. If you need more, we can talk through add-ons before we begin.

What if I already have copy written for my site?

Great—we can work with what you have. The copywriting template is there as a guide if you need it, not a requirement.

Can I make changes to my site after it launches?

Yes. The recorded training videos are specifically designed to make sure you feel comfortable updating and managing your site on your own—no developer needed.

Comparison of before and after screenshots of a website for ADHD services, featuring the logo "f&f ADHD Services," a woman working on a laptop, and a woman with glasses smiling.

“Jackie was organized, reliable, and a creative genius! She listened and truly understood the mission and heart of my brand, bringing my vision to life. Her aesthetic is on point—there were very few changes after her initial design.”

– Kate Vessels, Flourish & Focus ADHD Services

Not sure where to start?

Are you a busy entrepreneur wondering if it’s time for a rebrand or website update? I’ve created a tailored brand and website audit just for you. This audit is the perfect starting point to assess your online presence, especially if you’re not consistently attracting your ideal clients.